A logo designed without guidelines is a bit like a car without a steering wheel. If you don’t apply a consistent “look” to your stationery, website, signage, uniforms, advertising, packaging and promotional products, your products will not stand out among competitors.



Everyone has become very responsive to logos, their meanings, interpretations and their implementations. Because of the diversity of products, packaging and services available, the need for innovative and well thought -out logo and corporate identity is central to a company’s success.